Retail Marketing Success with Technology

All marketing activities should start with a brand model, marketing plan and marketing budget. These are all critical factors in achieving retail marketing success. To gauge success you need to track marketing results. This is where retailing software and technology can help. Key Ingredients A brand model is a guide for marketers to use. It [...]

What Customers Dislike Most About Shopping?

Is it long lines at the check out? Or, maybe it’s being ignored when they walk through the door.  Or, do you think that it’s rude staff that customer’s dislike the most? Here’s the quick answer.  Customers dislike ANYTHING that detracts from a pleasant shopping experience. They can turn from happy customer into furious [...]